discussion post marketing


I need a dicussion post for the following assignment… it only needs to be a paragrah or two.





Sustainable competitive advantage strategy allows a company to remain competitive for an extended period of time. This occurs when a company delivers outstanding value today, and continues to accomplish this value in the future. In ever-changing market conditions, a sustainable competitive strategy can be achieved by continuously developing and maintaining existing new resources, as well as creating them; this in turn becomes a reaction response to the market changes. 

Complete the following:

  1. Examine various media that businesses are using online (this can be accomplished by searching several business websites).
  2. Define the target audience for two of the types of media you examined.

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