strategic management 144

Written Assignment

Having a good idea with no business strategy may be a recipe for entrepreneurial failure. Developing a long-term strategic management process may be the most critical component for new business owners. Highlight the nine-step strategic management process from Chapter 4.

  • Briefly discuss the importance of each step
  • What is the downside if a step is overlooked?
  • How important are managing changes in this process?
  • Provide examples to support your comments

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