marketing questions 19

Answer these questions 200 words or more

    • Understand disintermediation (the delivery of products and services by intervening in the traditional flow of good).

    • How have Google and Amazon disrupted not only bricks and mortar marketplace but internet marketing?

    • Why is marketing so important?

    • How does marketing intelligence (knowledge of your customers wants and needs) help drive marketing strategy?

    • What has Wal-Mart done well (and differently) than other companies like Target, K-Mart, Sears?

    • An effective marketing plan is critical to the success of your product and/or service. What are the key components of an effective marketing plan? Be specific. Provide an example.

    • Why is the marketing plan one of the most important elements of the marketing process? Explain your rationale.

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